Platform
Mid to large-sized enterprises have additional complexity in managing their email and cross-channel customer engagement programs. The platform you select needs to offer role-based permissions, the ability to links multiple websites and apps, maintain audit trails and provide continuous monitoring.
RFP Questions for Platform
Integrations
- Does your solution support rapid and seamless integration through existing connectors to other vendors' products? Describe your library of off-the-shelf integrations.
- Does your solution integrate with e-commerce systems?
- Does your solution offer support for multiple websites or apps to be linked within a single account?
Scalability
- Describe how your solution offers the flexibility, customizability, and scalability to support current and future business needs and volume.
- Describe how your solution is extensible to new channels, systems, and data sources as our needs and tech partners evolve.
- Describe the reliability of your platform and your down-time. Do you provide continuous uptime monitoring? Please provide reporting.
- Describe how your solution processes large volumes of data and campaign workloads without interference or latency.
- Can your solution store ingested data for as long as the customer requires (subject to regulatory constraints) and provides data retention options by time period, source, and data type?
Updated 5 days ago